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The Business Development Manager West Africa will be responsible for expanding and growing new business, identify new clients to the Geochemistry West Africa region, building new long-term client relationships and maintaining existing clients.
As an ambassador for the business in global markets, the BD Manager West Africa will undertake both local and international travel focusing on meaningful interactions through client visits, potential conferences and trade.
MAIN OBJECTIVES
Compliance
- Practice the company Health and Safety Foundation Standards
- Practice the company core values
- Abide by the company policies and procedures
- Abide by local legislative requirements at all times
New Business Development
- Research and build relationships with new clients
- Keep abreast with new technology and changes within the industry
- Keeping up with current trends and identifying business growth opportunities
- Present to and consult with management on market trends and information feedback
- Prospect for potential clients and turn this into increased business
- Meet with current and potential clients by growing, leveraging and maintaining networks
- Participate in sample volume forecasting and budget planning
- Effectively build sustainable long-term client relationships on multiple levels (field, regional and head office)
- Develop a structured and effective marketing and client support strategy
- Close new business deals by coordinating requirements, developing and negotiating contracts, integrating contract requirements with business operations
- Supporting with the tendering process
- Liaise and build up strong relationships with the company global team to reinforce and support commercial and operational activities
- Attend industry functions, such as association events and conferences, and provide feedback and information on market and creative trends.
- Identify opportunities for campaigns that will lead to an increase in sales.
- Using knowledge of the market and competitors, identify and develop the company’s unique selling propositions and differentiators.
Client Retention
- Meet existing clients to identify challenges and or additional requirements
- Work closely with internal colleagues to understand and meet client’s needs
- Arrange and participate in client debriefs
Reports
- Participate in management meetings and submit weekly and monthly data to ensure data accuracy
- Forecast sales targets for the year and ensure they are met
- Compile key business metrics and report on them to management
Risk Mitigation
- Alert the management to key emerging risk areas
- Make input to improve risk mitigation strategies
- Actively participate in crisis management activities as and when required
PROFIL REQUIREMENTS
- A Minimum of a tertiary qualification in Science, Engineering, Geology and extensive BD experience in a related field
- Minimum 10 years’ experience in Laboratory processes, management, business development or customer services
- A background in either the mineral or the environmental analytical markets
- Must be able to speak, read and write fluently in both English and French
- Able to prioritize and give accurate feedback on time
- High standards of work ethic, attention to detail, an excellent business and communication skills both written and oral
- Fiscal and numerical competency
- Ability to work under pressure and to strict deadlines
- Able to anticipate needs and must be responsive to enquiries
- Facilitates a team-oriented approach at organizational level
